How To Use AI To Write Interesting Articles That Are Good For SEO

Artificial intelligence (AI) is gaining traction in a variety of fields, including blogging. Using the best AI writing tools, you can write a long-form affiliate blog post in 10 to 15 minutes (rather than hours) and generate traffic. Nina Clapperton, a six-figure-earning travel blogger and the founder of She Knows SEO, will teach you step-by-step how to use AI to write engaging and SEO-friendly blog posts that will boost your affiliate sales.

What is AI Content?

AI, or artificial intelligence, is a technology that speeds up the delivery of content to users compared to when the same content was written by humans. Today, there are many tools, like GPT or Jasper, that can help bloggers get better content in just a few minutes. This helps them get more visitors, grow their blogs, and make more money in the end.

There are a lot of false beliefs about AI content. People often think that using AI writers is the same as cheating. These programs are really just helpful tools that can only give you output after you give them input. You still need to do some research and give the tool information in order to make great AI content. AI software is much cheaper than hiring people to write for you. For instance, Jasper’s “Boss Mode” plan starts at $59/month, which is about the same price as one article written by a person.

Bloggers are also sometimes hesitant to use AI software because it could lead to plagiarism. The most advanced tools give you content that is free of plagiarism. You can see for yourself by running your posts that were made by AI through a couple of plagiarism checkers. Here are some examples of plagiarism checks that were done on content made on ChatGPT and Jasper. On top of that, there is an AI detection score.

Does Google Rank AI Content?

Google frequently labels AI-generated content as repurposed. As a result, the platform does not consider this content to be valuable because it is frequently paraphrased and lacks new and useful information. In April 2022, John Mueller clarified that automatically generated content violates Google’s terms and conditions and Webmaster guidelines.

But Mueller just now said that this rule only applies to content that isn’t useful to users. That being said, it doesn’t really matter if your articles were written by humans or computers as long as they are useful. Google will still give you a good rank. One of Nina’s posts that gets over 2,000 pageviews a month, for example, was written entirely by AI.

Why Use AI?

When you use AI software, you can make content much more quickly than when you write it by hand. For instance, you need about 140 posts to start getting good traffic. While it might take you three years to write these posts by hand, AI tools can do it in just hours. You can write more than 100,000 words a week, or you can write an eBook in just one afternoon. You might be able to make passive income a lot faster this way, which means you can quit your job and work whenever it suits you. That way, you’d have more time to spend with your family and friends. Besides that, AI can help you make money.

Elements of a Money-Making Affiliate Post

Using AI to make money can be done in many ways, such as through affiliate marketing, selling digital goods, and getting paid to show ads. Affiliate marketing may even be the best way to make money with AI content. That being said, let’s look at what makes an affiliate post make money.

Keyword Research

The keyword research tool helps find the right keyword. A great tool is Keysearch. Extremely cheap. Check if a keyword is easy to rank, search volume, etc. High-volume affiliate posts can help you enter traffic-required ad networks.

Next, search Google for posts ranking with your keyword. Incognito tabs allow you to avoid your search history affecting your results. If ads rank first, that means companies pay to promote the keyword and you can profit from it.

Understand user intent to know who you’re writing for. AI tools are writers, not researchers, so give them data. If you write about private hotel transfers but talk about buses, it’s useless. You must write about what the user wants.

Know how many items or tours top-ranking posts promote on average. Go further and provide more information than your competitor.

Outline

Making an outline for your post will help you write a complete post that gets right to the point. So that people will listen to you and want to learn from you, you should write content that shows off your experience, knowledge, authority, and trustworthiness.

Pros and Cons

Make sure you list the good and bad things about each thing you talk about. This doesn’t have to be a pros and cons list, but it does make sense to list the pros and cons of the deals you’re writing about. For instance, if you write a post about wine tours, you should talk about the pros and cons of both private and group tours. For example, a private tour can give you amazing, one-on-one experiences, but it costs more. On the other hand, group tours are very cheap, but there are usually a lot of people on them.

What features you highlight will depend on who you’re writing for. For example, if you’re writing for a family with eight kids, you should promote cheaper tours. On the other hand, people who are on their honeymoon are more likely to book a more luxurious trip. If you don’t, your post might seem too general, and people won’t feel like you understand them. So, know your audience and meet their needs and pain points.

Affiliate Links

You need to change any links to affiliate links after you’ve written the post. Add a UTM, which is also known as a tracker or sub ID. You can also use this to keep track of posts that make money. For instance, if you have several posts about wine tours, your affiliate sub ID or tracker can help you see which one getting more sales.

It can be hard to choose which affiliate program to go with because you want to find the one with the best terms. However, if you want to help your audience plan a trip from start to finish, joining an affiliate network with multiple programs might be the best thing to do. Travelpayouts is the largest digital travel partnership platform in the world. If you join, you can work with over 100 travel brands. You will get support 24 hours a day, seven days a week, and you will be able to join a community of over 350,000 webmasters who are already making money by promoting travel services to their audiences around the world. These tools include banners, widgets, APIs, and white label options.

How to Write AI Content Using Jasper Step-By-Step

When you start with Jasper or any other AI writing tool, you can either follow their workflows or work on your own depending on how you want to move forward.

1. Add a Title and Brief

There is some information you need to add first, including a title and a description of the content. This is kind of like the reporter’s background. You could also write some instructions, such as who your audience is or what tone of voice you wish. Jasper can look at your old content to figure out your voice and then write new content that fits that voice.

Nina, for example, loves to write content that is interesting, fun, and useful. It’s like talking to a close friend when you read what she writes. It is important to make the most of the few words you have per post if you want to get the most done. You can tell them to do a few things, as write several introductions and then pick the best one. You can add H2 headers later to set up the structure of the post.

Also, make sure you do some research and give Jasper something to write about. Perhaps you can use details from the tour description, customer reviews, and other places. The notes you leave for your writer are more like that. Similar to if you write about tours, you can list how many reviews there are, how many stars they have, how much they cost, how long they last, what languages they are spoken, and so on.

Watch the video of the masterclass with Nina at 21:54 →

2. Add Keywords

Next, you need to put in your keywords. With Jasper, it’s best to focus on your main keyword instead of adding too many, even though you can add up to three. In the end, you can still add secondary keywords to your text and headers.

Watch the video of the masterclass with Nina at 29:10 →

3. Write a Post

Third, give Jasper a moment to write your post. You can use a variety of commands depending on how long you want your paragraphs to be, so you might want to experiment with a few of them. Your commands can be short, long, general, or highly specific. For example, if you use three asterisks in a row, Jasper will not see what is written above them.

You can also use the pattern recognition feature, which allows Jasper to copy the structure of your competitors’ text while preventing plagiarism. This is especially helpful if you’re just starting out.

Once the text has been generated, it makes sense to scroll through the post and add your own personal touch. Nina recommends starting a post right away by satisfying the user’s intent. For example, if you’re writing about wine tasting, you can begin by appealing to your intended audience and introducing your main keyword in the first sentence. Thus, even if the user is only skimming through the post, they will still see the keyword.

Watch the video of the masterclass with Nina at 29:34 →

4. Add Your Personal Experience

You may also want to share some personal experiences. For example, tell your audience if you have taken the tour or have any wine tasting experience. Personalization fosters trust, which will help your content connect with your target audience.

Another great feature of Jasper is the ability to upvote or downvote content based on your level of satisfaction. If you click the thumbs down, you will get 10% of your monthly count back.

Watch the video of the masterclass with Nina at 48:04 →

5. Write an Engaging Conclusion

You can write various types of conclusions with AI tools like Jasper. For example, you may can the best tour that you recommend or reference another post on tours that might be interesting for your audience, and so on.

Watch the video of the masterclass with Nina at 53:35 →

Key Takeaways

AI writing tools can be very helpful for making content that is good for SEO and getting people to click on your affiliate links. You need to do some research and give the tool the right information in order to write a great affiliate post. Put in the keywords you want to rank for and write the outline. Also, make sure you learn the different commands that can be used with AI content generators and use them. Sharing your experience will make the post more personal and help people connect with what you’re writing. When your writing is done, you should go back and fix any common mistakes.